World Emoji Day 2021

For World Emoji Day, DCC decided to take a look at the usage of emojis across social platforms. These emotional graphics have transformed the way we communicate. With over 100 new emojis being introduced over the next year, integrating emojis into your digital strategy can encourage engagement from your followers and boost social post performance. Sometimes, a picture is really worth a thousand words.

Sources:
Prisco, J. C. (2018, May 22. Shigetaka Kurita: The man who invented emoji. CNN. https://edition.cnn.com/style/article/emoji-shigetaka-kurita-standards-manual/index.html

Marmer, D. (2018, April 9). These Emojis Can Increase Click-Through Rates, According to New Data. HubSpot. https://blog.hubspot.com/marketing/best-emojis?zd_source=mta&zd_campaign=15103&zd_term=vanditagrover&toc-variant-a=

Hunt, P. D. (2021, July 15). World Emoji Day 2021: How emoji can help create a more empathetic world, for all of us. Adobe Blog. https://blog.adobe.com/en/publish/2021/07/15/global-emoji-trend-report-2021.html#gs.6ln95e

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