Changing Behavior
The Challenge
Craft and execute a comprehensive public relations and communications strategy to position the Sanitary District organization for fiscal responsibility and stability; promote core initiatives, improvements, policies and education tools that provides a roadmap to effectively communicate these efforts to the community and businesses.
Industries
Objectives
Develop Accessible Platform for Educational Resources
Create Community Collaborations through Education Programs
Drive Behavior Change for Healthier Living
Increase Public Awareness, Understanding, and Support
The Strategy
Scale & Deliverables
Strengthen relationships with our target audience.
Educate the community on services and impact
Build awareness of the Sanitary District of Decatur
Building knowledge and trust within the community.
Proven Results
Quantifiable Success
Views across 4 PR Publications
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K+
Community Members Engaged via Email Distributions
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Decatur Public School Students Reached via School Outreach Programs
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Impressions from Digital Campaigns
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