BankChampaign
Overview
DCC developed a brand strategy positioning BankChampaign for growth in the region. This strategic brand refresh enables them to focus on increasing BankChampaign’s awareness and customer acquisition through powerful storytelling. The branding process includes BankChampaign’s image, message, promise and personality.
Action
Increase brand awareness
Increase customer acquisition and retention
Deliverables
Core Branding and Messaging
Leadership SWOT
Process Assessment and Organization Restructure
Integrated Marketing Plan
Digital and Social Media Management
Executional Creative
Print & Sales Collateral
Public Relations Management
Video & Radio Production
Up Next
Action
Increase brand awareness
Increase customer acquisition and retention
Deliverables
Core Branding and Messaging
Leadership SWOT
Process Assessment and Organization Restructure
Integrated Marketing Plan
Digital and Social Media Management
Executional Creative
Print & Sales Collateral
Public Relations Management
Video & Radio Production