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Consociate Health

Overview

DCC was engaged to develop a consistent brand, product and core messaging strategy which aligned all three of their focused service areas: Flex products, TPA services and wellness plans. The objective was to introduce Consociate Health in new markets, positioning the company and the staff as trusted advisors with a reputation for innovation. We also increased awareness of Consociate Health in existing markets, and differentiated the company from identified competitors. A key part of the growth strategy was development of a comprehensive integrated marketing plan which aligned product, go-to-market strategies with sales goals.

Action

Increase Reach & Awareness

Continued Growth Across All Desired Market Areas

Deliverables

Core Branding and Messaging

Leadership SWOT

Process Assessment and Organization Restructure

Integrated Marketing Plan

Digital and Social Media Management

Executional Creative

Website Development

Print & Sales Collateral

Public Relations Management

Media Training

Video Production

Up Next

Action

Increase Reach & Awareness

Continued Growth Across All Desired Market Areas

Deliverables

Core Branding and Messaging

Leadership SWOT

Process Assessment and Organization Restructure

Integrated Marketing Plan

Digital and Social Media Management

Executional Creative

Website Development

Print & Sales Collateral

Public Relations Management

Media Training

Video Production

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