Illinois Manufacturers’ Association
Overview
The Illinois Manufacturers’ Association is the only statewide association dedicated exclusively to advocating, promoting and strengthening the manufacturing sector in Illinois. DCC was engaged to develop and create a brand strategy that reinforces the strong attributes of the IMA and positions them for the future as a forward-thinking resource for members and politicians.
Action
Retain & Grow Members
Increase Awareness
Re-Branding
Deliverables
Strategic Planning
Leadership SWOT
Member and Prospect Surveys
Core Branding & Messaging
Executional Creative
Up Next
Action
Retain & Grow Members
Increase Awareness
Re-Branding
Deliverables
Strategic Planning
Leadership SWOT
Member and Prospect Surveys
Core Branding & Messaging
Executional Creative