Monica leads business development initiatives for DCC Marketing, supporting the agency’s annual growth plan and long-term strategic vision across public sector, clean energy, manufacturing, education, infrastructure, and association markets. She works closely with executive leadership to identify, prioritize, and advance strategic opportunities that align with DCC’s capabilities, capacity, and market positioning.
A strategic and data-driven leader, Monica oversees opportunity tracking, pipeline management, and business development systems, ensuring leadership has clear visibility into market activity, trends, and growth opportunities. She plays a key role in strengthening internal intelligence by coordinating cross-functional research, managing CRM and opportunity-search platforms, and improving how insights are captured, organized, and applied to business decisions.
Monica collaborates with account management, creative, digital, media, public affairs, and finance teams to translate business objectives into compelling growth strategies, sales materials, and client engagements. She also supports market expansion efforts through partner development, certification-driven pursuits, and participation in industry events, awards, and visibility opportunities. Known for her structured approach, collaborative leadership style, and strategic perspective, Monica strengthens DCC’s pipeline while ensuring opportunities are aligned with operational readiness, profitability, and client impact.